How to stop as well as start
June 16, 2025
We get a certain amount of time and energy to put into our projects. I think it’s equally important to
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Tech tools for subtle improvement
June 9, 2025
New tools abound in the writing world. But not everything you try is a game changer. For example, when my
Writing as side hustle
June 2, 2025
Lately the topic of side hustles has been popping more often into my random media feed on Google. You know,
Who is reading you?
May 26, 2025
Before the internet make everything measurable, we used to just put content out there. And assume that some of it
How to talk about AI
November 1, 2024
It’s an awkward conversation but we’re all having it Last post I talked about some of the questions I regularly
Right answers to communications questions
October 15, 2024
Or, how confronting process questions makes me think about what I do differently I recently finished responding to a couple
Live editing: fun and scary at the same time
October 1, 2024
It’s a tactic that I use in my classes, it’s something that I think about for my business: live editing,
A teacher reflects
August 24, 2024
Or, lessons from a summer in the classroom I’ve just finished teaching two courses for the summer term in the
Preparing for pumpkin spice latte season (aka fall)
August 24, 2024
Fall is not so bad. The only reason this season fails for me is because it follows my favourite season
Celebrating remote work back at my desk
July 8, 2024
I’m back at my desk after some time in Vancouver speaking at the Editors Canada conference. While I love connecting
Thoughts from the Editors Canada conference
July 3, 2024
I’ve just returned from speaking at the Editors Canada conference in Vancouver from June 21 to 23. It’s been eight
Subject matter expertise vs thought leadership
June 24, 2024
One of my most frequent interviewee types are subject matter experts. These are people deeply knowledgeable about a topic through
See you at the Editors Canada Conference in Vancouver
June 17, 2024
I get a lot out of conference speaking, so just thought I’d post a short note about the two sessions
AI learning – quarterly check in
June 10, 2024
In an era when a field is changing rapidly, you learn things about that area more rapidly. Annual report writing?
Longtail keyword post: how to create thought leadership content
June 3, 2024
This is the last in a handful of posts that I’m creating based on long-tail keywords, or more specifically, the
Longtail keyword post: what is the best style of writing for a blog post
May 27, 2024
This is another post in a series I’m creating based on long-tail keywords. Or more specifically, the questions that come
Longtail keyword post: How to get good at content writing
May 20, 2024
This is another of a handful of posts that I’m creating based on long-tail keywords, or more specifically, the questions
Longtail keyword post: How to become a content writer in Canada
May 13, 2024
This is the first of a handful of posts that I’m creating based on long-tail keywords, or more specifically, the
Let’s get longtail
May 6, 2024
Inspired by an article that suggested a great way to develop content was to create content based on longtail keywords,
Calendars and content pillars
April 29, 2024
Last year a client was experimenting with AI and posted a blog post written by you know who (yes, I’m